Sofía Benítez

Architect, Area Colectiva

Graduated from the UNAM Faculty of Architecture – Taller Luis Barragán 2014 -, her philosophy of broad architectural work is based on designing communication strategies through narratives that share the different spaces created for human work in different typologies such as: residential, interior design, housing of social interest, tourism, commercial, offices, mixed uses and urban.

In 2020 she specializes in community management from Universidad Centro and in 2021 in Public Relations in digital environments from Universidad Anáhuac MAYAB.

In 2012 she collaborates with Julio Amezcua in “Collaboration” with the dissemination of the workshops “from the idea to the matter.”

Since 2015 she has been dedicated to coordinating communication focused on architecture firms.

In 2019 she participates in the exhibition “To Whom It May Concern” at Harvard GSD

In 2020 she became Coordinator of the communication area of Manuel Cervantes Estudio, highlighting the recognitions in Architectural Review – AR Houses, being a finalist in the 2020 Oscar Niemeyer award, Silver Medal at the National Architecture Biennial in the Housing of Interest category social.

Most recently, she participated in the Seoul Architecture and Urbanism Biennial – obtaining the first recognition granted by Dominique Perrault and the curatorial team – and winning Icons of Design awarded by Architectural Digest México with Torre Avancer, a project in collaboration with Estudio Macías Peredo in the Corporate Design category.

In 2020 she founded Area Colectiva, a Mexican architectural communication studio, formed by Mexican architects that creates strategies. It aims to showcase offices and projects to expand its positioning, worldwide, in specific spheres, with the firm intention of creating “less egos, more friends” connections.

Architecture, as a transdiscipline, requires the inclusion of different perspectives for its analysis and dissemination. The philosophy of Area Colectiva is expressed through the creation of narratives applied to communication strategies, which aim to display created for human endeavor in different typologies: residential, interior design, social housing, hospitality, commercial, offices, multipurpose and urbanism.